Why On Page SEO Is Vital For Traffic

POSTED BY admin on Oct 8 under Traffic Generation

Many marketers get so caught up in the stampede for traffic that they spend all their time building links. They forget that one of the most vital parts of SEO are the on page factors.

These are not difficult to do and should be one of the first things you do with any new website. An ideal SEO friendly piece of software is WordPress.

Firstly, make sure you have set a title tag. This needs to be no longer than 64 characters. Any longer and it will be truncated and this will look very peculiar in the search engine listings.

The title tag must show your visitors what your site is about so as to entice them to click through It needs to include the main keyword for each page. Every page on your website should have its own unique title tag. You should never use the same title tag on every page.

Next are your meta keywords and meta description. These tell the search engine spiders what your site is about. These are not vital to the search engines as the majority of them analyze your site to determine what it’s about.

These meta tags help determine the accuracy of the Adsense ads being displayed on your pages.

The meta description is of importance because it appears in the search engine results. This 150 characters is all you get to make people click on your link. You need to be brief and enticing in the same sentence.

These both should be unique for every page within your site.

All graphics on your web site have what is known as ALT tags. These tags provide an alternative description for the visually impaired. These are noticed by the search engines and can get your images ranking well. Make sure you do not assign the same keyword to too many ALT tags and add the word graphic, picture, image or something like it at the end. This will again help tell the search engines your website is appropriate for the keywords.

Your header 1 or H1 tag needs to also include your main keyword. This is another consideration in search engine rankings.

Your site will rank well if you use your keyword and related keywords in the body of each page.

Just don’t try and stuff too many keywords on to a single page as you may get yourself dropped by the search engines.

By performing some simple on page SEO optimization you can gain the advantage in the search engines. Remember that this isn’t done by all marketers this, and this can give you the edge over your competition, which is vital for your profitable success.